MKTG30006 Retailing
University of Melbourne · Level 3 · 12.5 points · Runs in 2026: Semester 2.
- Final exam 50%
- About 3 class hours a week
- 25% group work
Is MKTG30006 hard?
MKTG30006: About average. No student reviews yet — based on the Handbook only.
What you learn
How retailers plan strategy across stores and online channels, from location and pricing to the store itself.
After it you can
- Design an omnichannel retail experience
- Use the retail mix to improve competitiveness
- Factor sustainability into retail decisions
What you need first
MKTG10001 or MKTG20001 or MKTG20006
How it’s assessed
Participation 10%, Assignments 40%, Final exam 50%
Student reviews and ratings
Summarised from 4 students on StudentVIP (2015–2022)
- Reviewers disagree, and the newest is the harshest: the 2022 review criticised the lectures and the assignment design and found the take on modern retail out of touch.
- Older reviews (2015–2017) found it well organised, practical and enjoyable, with informative slides.
- Tip: lectures are dense and group work depends on your team, so consolidate notes as you go rather than cramming at the end.
A summary of public reviews, not scored here.
Taken this subject? Rate it anonymously (difficulty, workload, marking, would you recommend it) and leave a tip for next year's students. Rate MKTG30006
Quick answers
- When is MKTG30006 offered?
- Runs in 2026: Semester 2.
- What do I need before taking MKTG30006?
- Needs MKTG10001 or MKTG20001 or MKTG20006.
- Does MKTG30006 have a final exam?
- Yes, the final exam is 50% of the mark. Assessment: Participation 10%, Assignments 40%, Final exam 50%.
- Is MKTG30006 hard?
- From 4 student reviews on StudentVIP: Reviewers disagree, and the newest is the harshest: the 2022 review criticised the lectures and the assignment design and found the take on modern retail out of touch.
- What do students say about MKTG30006?
- Reviewers disagree, and the newest is the harshest: the 2022 review criticised the lectures and the assignment design and found the take on modern retail out of touch. Older reviews (2015–2017) found it well organised, practical and enjoyable, with informative slides. Tip: lectures are dense and group work depends on your team, so consolidate notes as you go rather than cramming at the end.
- How many class hours a week does MKTG30006 have?
- 3 h a week in class
- Can I take MKTG30006 as breadth?
- Yes, for: Bachelor of Arts, Bachelor of Biomedicine, Bachelor of Design, Bachelor of Fine Arts (Acting), Bachelor of Fine Arts (Animation), Bachelor of Fine Arts (Dance), Bachelor of Fine Arts (Film and Television), Bachelor of Fine Arts (Music Theatre), Bachelor of Fine Arts (Production), Bachelor of Fine Arts (Screenwriting), Bachelor of Fine Arts (Theatre), Bachelor of Fine Arts (Visual Art), Bachelor of Music, Bachelor of Science.
- Can I rate MKTG30006?
- Yes. If you've taken it, rate it anonymously on this page (difficulty, workload, marking, would you recommend it) and leave a tip for next year's students. Averages show once 3 students have rated it; tips are checked before they appear.
Source: University of Melbourne Handbook 2026
Always confirm in the official Handbook.
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